DIGITAL CREATIVE STRATEGIST
with over 15 years experience in brand, media, marketing, content and community strategyMY RESUME
Delivering tangible outcomes is always the end goal. My approach is to start with insights (not just research) and build an informed approach. I’m a straight shooter who will challenge your brief and ask some pointy questions. I collaborate with you and with my team of incredible experts to deliver to an exceptional standard. Some might say I’m a perfectionist… I just don’t see a reason to settle for ‘good enough’. Above all else, I have to love the brands and people I am collaborating with.
YEARS IN DIGITAL
CLIENTS & PROJECTS
SHADES OF EARL GREY
A workshop facilitated by Justine is tailored to suit your event or business objectives. Nine Entertainment Co, Ignite Media Brands and Sensis White Pages have offered their staff a workshop with Justine.
STRATEGIC PLANNING : Participants explore tactical applications of strategic thinking before idea generation.
IDEA GENERATION : Simple and effective approaches to generating strategic ideas, and more of them.
STORYTELLING : The delicate art of communicating ideas using storytelling techniques.
If you’re an SME, you want some comfort that you can keep your finger on the pulse with the latest marketing strategies and innovations, but you don’t have the budget for an expensive consultant, an agency or an in-house marketing manager.
Business and marketing mentoring with Justine is structured as an ongoing monthly package. Justine provides you with advice and mentorship that is specific to the needs of your business. She provides you with strategic action points to take away and implement in your business to achieve your objectives.
MARKETING & CREATIVE EXPERTISE
In 2010, Justine founded Australia’s most dynamic collective of freelance marketing professionals, The Village Agency.
The Village established an agency model that tore apart the costly structures of the traditionally-operated big advertising agencies, offering a collaborative creation process from the independent expertise within the virtual group.
Seeking consultancy or advice on research, strategy, creative or production services? Have Justine recommend the ideal freelancer for your project.
FOUNDER OF FIND A BABYSITTER
& WHAT SHOULD I WEAR
“Justine has been providing sales & marketing mentoring to me for several months. She has guided us in making the plans for our new business What Should I Wear.com.au much more detailed, strategic and targeted.
Justine has brought an incredible depth of knowledge, experience and wisdom to help us succeed. She is also highly professional in her approach, and personable!
When the books say ‘surround yourself with smart people’, they are talking about Justine!”
CELEBRITY CHEF &
OWNER MAHA RESTAURANT
“Justine continuously provided me with ideas and strategies to take my business to the next level. I had total trust that everything that can be done, was being done. That gave me peace of mind and more time to focus on managing my business.
In an extremely competitive and customer-focused industry, having an edge over your competitors is crucial. I need to communicate and respond to customers’ needs instantaneously. Social media gives me this ability.
Social media is the future, and the future became a lot brighter with my ‘secret weapon’ – Justine.”
BUSINESS OWNER &
CERTIFIED PROFESSIONAL SPEAKER
“Justine is the sort of person who understands business in a way that you don’t need to explain anything twice.
She is right there with you, in your brain, not only understanding what you WANT, but having the insight to offer assistance with what you do not know.
She works quickly, sets and re-sets expectations professionally, is a delight and has endless vitality.
She is super creative with graphics and strategic thinking – an asset to any project.”